The ultimate italian coachbuilder site
The ultimate italian coachbuilder site
In 1950s Italy, Space Age Car Design, inspired by the optimism of space exploration and technological advancements, introduced sleek, futuristic aesthetics to consumer products, from automobiles to fashion and animation.
Toward the end of 1955 Italian Industrialist Gianni Agnelli known as “L’ Avvocato” commissioned building of the Chrysler-Boano Coupe while he was vice president of Fiat. He tasked Mario Boano, formally Ghia with producing a Body.
At the Turin Motor Show in 1951, Lancia displayed to the public for the first time the B20, a stunning high-performance coupe with attractive “clean” lines.
Italian coachbuilders, renowned for their craftsmanship and design prowess, have left an indelible mark on the automotive world. The marriage of British engineering excellence with Italian design flair has resulted in some of the most striking and unique Jaguars to date. From the golden age of the XK series to the iconic E-Type and beyond, these coachbuilt creations showcase the collaborative brilliance of two automotive cultures.
The birth of the Spiaggina (Spiaggia = Beach) takes place in the immediate post-war period at the initiative of some Italian coachbuilders which transformed small mass production cars in order to make them suitable for the needs of wealthy customers during the holiday period in the seaside resorts.
The Fiat 600 was undoubtedly the car that accompanied Italy through the economic boom. When it was presented it was very popular thanks to its modern lines, the brilliant engine and a cockpit large enough to fit the whole family. The demand for the 600 was so high that Fiat was unable to meet the waiting times, so that many relied on the coachbuilders in order to get its small family car sooner, even at the cost of a higher price.
