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Pininfarina’s VinFast Will be exhibited at the 2021 “The Future Of Mobility” Los Angeles Auto Show

Introduction of its two newest aspirational EV models, VF e35 and VF e36, designed by Pininfarina

VinFast, the emerging global smart EV firm from Vietnam, reveals “The Future of Mobility” concept for its global premiere at the 2021 Los Angeles Auto Show®, along with an introduction of its two newest aspirational EV models, VF e35 and VF e36, designed by Pininfarina.

Following its global premiere, VinFast unveiled its “Future of Mobility” concept at the 2021 Los Angeles Auto Show..

“The Future of Mobility” stems from VinFast’s vision of “driving the movement of the global smart EV revolution.” VinFast is fully committed to making a more sustainable future for transportation, allowing people to enjoy intelligent, safe, exciting, and environmentally friendly mobility. VinFast also puts trust in ‘technologies for life’ that serve and bring excitement to customers’ daily lives.

“The Future of Mobility” concept is reflected in every detail of VinFast’s booth. Measuring more than 8,500 square feet, the booth employs streamlined, modern, and futuristic designs while engaging the crowd with energetic white and blue accents. VinFast’s brand colors evoke imagery of a powerful ‘blue electric spark’ endlessly driving the evolution of mobility.

The centerpiece of VinFast’s “Future of Mobility” at this year’s LA Auto Show is its two electric SUV models, VF e35 and VF e36. VinFast’s design team and the world-renowned design studio, Pininfarina, utilize a modern design language that combines graceful curves and strong, bold trims while harmonizing with sharp, crisp lines in an impressive, eye-catching style. These alluring combinations create the “Dynamic Balance” design, giving power and forward motion to the design. In addition, the interiors are created with an eye for convenience, luxury, and seamless driving experiences.

In its efforts to build “The Future of Mobility,” VinFast also aims to introduce smart technologies that can inspire consumers to switch to EVs. At the 2021 LA Auto Show, audiences will get a glimpse of some of these technologies, including Smart Security, VinFast’s Traffic and Driver Monitoring System developed by VinAI, and Routix, our AI-powered advanced driver-assistance systems (ADAS), and autonomous driving verification services developed by Vantix. This smart technology can actively detect errors in the shortest time with incredible accuracy.

According to Mr. Michael Lohscheller, the Global CEO of VinFast, “VinFast believes in ‘The Future of Mobility,’ a future where smart vehicles are highly personalized ‘technologies for life’ that combine eco-friendliness with maximum safety and outstanding driver experiences.” He went on to explain that “The LA Auto Show is one of the world’s most influential automotive shows. It is also known as a trailblazer in its support for electric vehicle consumer adoption and education. Thus, VinFast views the show as a perfect stage to demonstrate its commitment to promoting the global trend of green transportation and encouraging electrification.”

In achieving this ambitious goal, VinFast stands as the EV brand offering more EV opportunities with more models spanning multiple market segments while delivering accessible prices, excellent aftersales services, and dedicated customer care with a 10-year warranty that encourages consumers to switch to EVs.

According to Ms. Lisa Kaz, the President and CEO of the LA Auto Show, “Electrification is the biggest transformation the auto show industry has experienced in the past 100 years. The LA Auto Show is excited to welcome EV automakers to our show, including VinFast, where our visitors will be able to discover Vietnam’s first-ever automaker and its all-new EVs. VinFast presents an inspiring vision of the future of mobility centered around electrification and we are excited to keep a close eye on their journey, including welcoming them back to the 2022 LA Auto Show.”

The VinFast EV Global Premiere press conference takes place on November 17, 2021, at 3:30 pm (PST). It will be livestreamed globally via VinFast’s Facebook and YouTube pages.

The exhibition opens for visitors from November 19-28, 2021. Find out more details at: https://vinfastauto.com/globalpremiere.

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The end of World War II left Japan in a difficult position, having to transition its industries from military production to civilian use. This challenge was particularly tough since Japan, like Germany and Italy, was a defeated nation. However, Japan’s ability to adapt would set the stage for one of the most exciting collaborations in automotive history.

Among the companies responsible for this transformation were Tachikawa and Nakajima, two of Japan’s leading aviation companies. Tasked with shifting to civilian production, Tachikawa (later known as Tokyo Electric Cars) began building electric cars in 1947. Their first model, the Tama, was followed by a slightly larger Junior, and eventually, the Senior.

In the early 1950s, Japan’s evolving automotive landscape saw a shift from electric-powered cars to gasoline engines. By the end of 1951, the Tama Senior was fitted with a 1.5-liter petrol engine, a shift that led to the creation of the Prince Sedan in 1952. This was the beginning of Prince Motor Company, which was named in honor of the official investiture of Crown Prince Akihito.

In 1954, Fuji Precision Machinery (formerly Nakajima) acquired Prince Motor Company and embarked on producing automobiles under the Prince brand. This marked the beginning of a new chapter in Japan’s automotive history.

The Birth of the Skyline and the Search for European Inspiration

By the late 1950s, Prince Motor Company had gained recognition in Japan for its innovative vehicles, such as the Prince Sedan and the Skyline (introduced in 1957). However, the company sought to take their vehicles to a new level—focusing on luxury, performance, and innovation. To do so, they looked westward, to Europe, for inspiration.

Europe was home to some of the most prestigious automotive brands, and Fuji Precision Machinery executives wanted a vehicle that could rival the best of Europe. This aspiration led them to Italy, where they arranged a pivotal meeting at the Salone dell’Automobile (Turin Motor Show) with Carrozzeria Allemano, a respected coachbuilder with ties to Italian designer Giovanni Michelotti.

The collaboration between Japan and Italy led to the creation of the Prince Skyline Sport, a car that would redefine the trajectory of Japan’s automotive design. This groundbreaking partnership merged Japanese engineering with Italian artistry, setting a new standard for style and innovation. The success of this collaboration inspired other Japanese manufacturers to partner with Italy’s legendary design houses, creating some of the most iconic vehicles of the 1960s.

Mazda, for example, worked with Bertone, enlisting the renowned Giorgetto Giugiaro to design the Familia, a compact car that skillfully blended European elegance with Japanese practicality. In 1963, Daihatsu teamed up with Vignale to produce the Compagno, along with its sporty variants: the Sport Spider and Coupé; which reflected a uniquely Italian flair. The following year, Pininfarina collaborated with Datsun to craft a sleek new look for the Bluebird, a move that helped the car gain global recognition. By 1965, Isuzu joined forces with Ghia to design the Bellett II, a concept car that showcased bold and forward-thinking design elements.

These partnerships went beyond aesthetics; they helped establish a global identity for Japanese automakers. By working with Italy’s most respected design houses, Japanese manufacturers gained fresh perspectives on styling while enhancing their reputation for innovation and quality. These collaborations not only transformed the appearance of Japanese cars but also elevated their appeal to international markets, leaving a lasting impact on the industry.

A Handcrafted Masterpiece

Under the direction of Giovanni Michelotti, one of Italy’s most respected automotive designers, the Skyline Sport would be an example of high-end craftsmanship. Initially, the first series of prototypes were built by Carrozzeria Allemano, known for its hand-built bodies. Later, a second series of production would be completed by Carrozzeria Michelotti, adding the final touch to this luxury vehicle.

The Skyline Sport was designed as a two-door coupe with sleek, flowing lines and a sporty yet elegant appearance. Michelotti’s design incorporated canted headlights, angled downward at the inside corners—a feature seen in other high-end vehicles like the Lincoln Continental and Buick during the late 1950s and early 1960s.

At the heart of the Skyline Sport was a 1.9-liter GB-4 engine that generated 94 horsepower, giving it a top speed of 150 km/h. Despite weighing in at 1,350 kg, the car’s handling was remarkably smooth, thanks to a double-wishbone front suspension and a De Dion rear axle, technologies that were innovative for its time.

The Prince Skyline Sport: A Bold Statement

The Skyline Sport debuted at the 1960 Turin Motor Show, where it garnered international attention for its bold design and luxury features. Available in both a coupe and a convertible version, it was a striking example of Italian design combined with Japanese engineering. Its clean lines, striking front grille, and eye-catching details made it a standout at the show.

But its beauty was more than skin deep. The Skyline Sport was a car that delivered in terms of both aesthetics and performance. With its meticulously crafted body, luxurious interior, and advanced suspension, the car offered an exceptional driving experience that rivaled the finest European vehicles of the era.

The Prince Skyline Sport made its official appearance in Japan at the 1962 Tokyo Motor Show, where it was met with great enthusiasm due to its elegant lines and striking design. With its sleek coupe and convertible versions, the car showcased a perfect blend of Italian craftsmanship and Japanese engineering, captivating the crowd with its sophisticated aesthetic. However, the Skyline Sport came with a hefty price tag of 1.85 million yen, more than twice the cost of a standard sedan. This steep price limited its appeal in Japan’s domestic market, making it a rare and exclusive collector’s item. Despite its high price, the car gained significant exposure through its prominent feature in Toho films, strategically marketed to heighten its status as a luxury icon.

A Historic Collaboration and Legacy

The Prince Skyline Sport is historically significant as the first collaboration between an Italian designer and a Japanese automaker, setting a precedent for future cross-cultural partnerships in the automotive world. It was a testament to the universal appeal of Italian design and the skill of Michelotti and Carrozzeria Allemano. The Skyline Sport bridged cultural and geographical boundaries, bringing together the best of both worlds to create a truly exceptional car.

Though the Skyline Sport never achieved high sales numbers, with only 60 to 200 units produced, its impact on the automotive industry cannot be overstated. It paved the way for later models like the Skyline GT-R and helped establish the Prince Laurel, another model that would become iconic in Japan.

The Skyline Sport also marked the beginning of Prince Motor Company’s shift toward luxury vehicles. This emphasis on quality and refinement would continue after Nissan’s acquisition of Prince Motors in 1966, with the Skyline Sport serving as a precursor to future generations of luxury cars from Japan.

The Prince Skyline Sport was more than just a car—it was a statement of innovation, craftsmanship, and the power of international collaboration. The partnership between Giovanni Michelotti, Carrozzeria Allemano, and Prince Motor Company created a vehicle that showcased the best of both Italian design and Japanese engineering.

Though limited in production and availability, the Skyline Sport remains an important part of automotive history. It stands as a symbol of the potential for global partnerships to create groundbreaking designs, and its legacy continues to inspire the automotive world today.