Peugeot 604

Vehicle Overview

The Peugeot 604 stands as a significant model in the annals of automotive history, representing Peugeot’s bold foray into the realm of luxury grand touring vehicles. Produced from 1975 to 1985, it marked the brand’s resurgence in the grand tourer segment, a territory not ventured into since the 601, four decades prior. Designed by Pininfarina, alongside contributions from Paul Bracq for the dashboard, the Peugeot 604 epitomized elegance and sophistication. The genesis of the 604 dates back to the early 1970s when Peugeot identified the need for a luxurious sedan positioned above the successful Peugeot 504 in its lineup. Embracing a strategic shift in its product positioning, Peugeot aimed to introduce models occupying higher segments, a departure from its previous practice of incremental upgrades within existing ranges. The development of the Peugeot 604, codenamed Project E24, commenced in 1970, with Pininfarina tasked once again with crafting the bodywork. Prototypes began to take shape, with the initial designs featuring elements borrowed from the 504 sedan and coupé models. However, subsequent iterations saw significant refinements, including redesigned front and rear ends, enhanced aerodynamics, and revised interior layouts. Notable among the challenges encountered during development were concerns surrounding safety standards. Early crash tests revealed deficiencies that necessitated extensive revisions to meet Peugeot’s stringent safety criteria. Additionally, the collaboration with Renault and Volvo to develop the PRV V6 engine, a landmark powerplant known for its refinement and performance, faced its share of hurdles due to inter-company rivalries and technical complexities. Despite the obstacles, Peugeot persevered, unveiling the 604 at the Geneva Motor Show in 1975, ahead of schedule and to the chagrin of Renault. The decision to introduce the model earlier than planned was met with mixed reactions but ultimately proved beneficial, allowing Peugeot to showcase its flagship sedan to the world. The Peugeot 604’s legacy endures as a symbol of French automotive ingenuity and elegance. Its timeless design, coupled with advanced engineering and luxurious amenities, ensured its status as a formidable competitor in the luxury sedan segment of its era. Through meticulous craftsmanship and innovative engineering, the Peugeot 604 left an indelible mark on the automotive landscape, solidifying its place in history as a true icon of its time.