Ford Mustang III

Vehicle Overview

The Ford Mustang III is an exciting concept that blends innovation and practicality, offering a fresh take on the classic Mustang design. Unveiled at the prestigious 1978 Geneva Motor Show, the Mustang III represents a bold step forward, combining sporty aesthetics with compact, efficient engineering. This forward-thinking concept uses the running gear of the Ford Fiesta, a model that was slated for release later that same year. By utilizing the Fiesta’s platform, Ford was able to achieve a remarkable reduction in size while maintaining the Mustang’s dynamic spirit. The Mustang III measures an impressive 70 centimeters (28 inches) shorter than the production Mustang II, making it more compact and maneuverable while still offering enough space to comfortably seat four adults. The design of the Mustang III is the brainchild of Paul Breuer, a renowned designer at Carrozzeria Ghia, Ford’s Italian design studio. Breuer’s vision brought European sophistication to the Mustang lineage, with a sleek, aerodynamic silhouette that remained true to the car’s sporty heritage. The collaboration with Ghia ensured that the Mustang III not only looked stunning but also pushed the boundaries of what compact performance cars could achieve in the late 1970s. The Mustang III was more than just a design study; it was a glimpse into a future where performance and practicality could coexist. By integrating advanced design elements and leveraging the Fiesta’s engineering, Ford showcased its ability to innovate and adapt to changing market demands. While it remained a concept car and never reached production, the Mustang III’s unveiling left a lasting impression on car enthusiasts and industry experts alike. Overall, the Ford Mustang III serves as a fascinating chapter in the Mustang’s storied history, demonstrating the brand’s ability to evolve while staying true to its iconic identity. It’s a testament to Ford’s commitment to pushing boundaries and creating vehicles that inspire imagination and excitement.