The story of Ghia – part 1
The beginning In tracing the genealogy of coachbuilding firms, it turns out that they originated in the early years of the last century as…
Presented together with the Saetta, Alpe only partially follows the details of the New Edge style to apply them to the “Sport Utility” car segment. Conceived for urban use, as well as for off-road routes, it is aimed at a young public and for this reason makes reference to the design of motorcycles, as evidenced in the fenders detached from the bodywork and in some aluminum elements inside.
GHIA cemented its reputation as Ford’s think-tank with two concept cars launched at the 1996 Turin show. One was a clear signal of how the forthcoming Ford Ka would look: the radical Saetta’s front end was shared with the Ka. In other respects, it was wildly different. Ford’s prevailing edge-design mentality being taken to the limit. Dominated by a central roof rib, its geometric shapes, especially the rear lights. The other Turin debutant was the Alpe sports-utility, based on the Escort, with chunky, solid styling and a hint of off-road ability.
The beginning In tracing the genealogy of coachbuilding firms, it turns out that they originated in the early years of the last century as…
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