The story of Bertone: the most controversial coachbuilder ever
The beginning of Bertone Bertone was founded in November 1912, when Giovanni Bertone, then aged 28, opened a workshop specialising in the construction and…
The Fiat Barchetta Bertone Concept Car.
The Fiat Barchetta Bertone, a masterpiece unveiled in honor of Bertone’s 95th anniversary, epitomizes the longstanding alliance between Bertone and Fiat. This celebration of automotive excellence traces its roots back to the inception of their partnership, spanning over eight decades and yielding a prolific lineage of over fifty remarkable models, ranging from the iconic 850 Spider to the innovative X1/9, and from the charming Ritmo Cabrio to the versatile Punto Cabrio. In 2007, Bertone astounded the automotive world with the revelation of the Fiat Barchetta Bertone at the prestigious Geneva Motor Show, later gracing the illustrious Villa d’Este Concorso d’Eleganza with its presence. Crafted as a visionary concept, it envisaged a potential successor to the beloved Fiat Barchetta, entwining tradition with innovation. Built upon the sturdy foundation of the Fiat Panda chassis, this incarnation boasted an avant-garde aluminum body, artfully partitioned into two distinct sections seamlessly bridged by the glass expanse of its doors. The interior of the Bertone Barchetta was a testament to luxury, adorned in supple leather, exuding an aura of opulence and refinement. Even the rear luggage compartment cover shared the same lavish material, harmonizing elegance with practicality. Embracing the future of automotive illumination, the lighting system embraced cutting-edge LED technology, illuminating the path ahead with clarity and precision. However, the true marvel of the Fiat Barchetta Bertone lay beneath its sleek exterior. Eschewing conventional combustion engines, it embraced an electric motor sourced from a forklift, embodying a commitment to sustainability and innovation. This electric powerhouse not only propelled the vehicle forward but also animated its doors and lights, infusing the concept with vitality and dynamism. Today, the Fiat Barchetta Bertone stands as a testament to Bertone’s illustrious legacy, a beacon of creativity and ingenuity proudly showcased in the Volandia Museum near Milan’s Malpensa Airport. As a symbol of automotive innovation and craftsmanship, it continues to inspire and captivate enthusiasts, embodying the timeless spirit of collaboration between Bertone and Fiat.
The beginning of Bertone Bertone was founded in November 1912, when Giovanni Bertone, then aged 28, opened a workshop specialising in the construction and…
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