Fiat 850 Daino

Vehicle Overview

The Fiat 850 Daino, named after the fallow deer (which also serves as the mascot in Boneschi’s logo), was a unique concept car unveiled by Carrozzeria Boneschi at the 1964 Turin Motor Show. This one-of-a-kind vehicle was built on the Fiat 850 chassis, a popular small car platform of the time. The Daino was Boneschi’s bid to enter the small sports car market and was proposed as a potential competitor to the Vignalina spider by Carrozzeria Vignale, another renowned Italian coachbuilder known for its small series production of custom vehicles. The Daino showcased Boneschi’s innovative “Linea Tesa” design concept, which emphasized a sleek and slender side profile. This design philosophy was characterized by clean, sharp lines and a minimalist aesthetic, which set the Daino apart from other vehicles of the era. The car’s elegant proportions and distinctive styling were intended to attract discerning buyers looking for a unique and sporty alternative to mass-produced models. Despite its striking appearance and the initial buzz it generated at the motor show, the Fiat 850 Daino remained a one-off. Several factors likely contributed to its limited production. The automotive market in the 1960s was highly competitive, and small-scale manufacturers like Boneschi faced significant challenges in terms of production costs and market reach. Additionally, while the Daino was a beautiful and innovative design, it may not have garnered enough interest from potential buyers to justify a small series production. Ultimately, the Fiat 850 Daino stands as a testament to Carrozzeria Boneschi’s creativity and design prowess. It remains a fascinating footnote in automotive history, illustrating the era’s experimentation and the bespoke craftsmanship of Italian coachbuilders. Although it never went into production, the Daino’s legacy lives on as an example of the ingenuity and artistry that defined mid-20th-century automotive design. Today, it is remembered fondly by car enthusiasts and historians as a symbol of what might have been in the world of custom-built Italian sports cars.