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DKW 1000 S Coupè Fissore

The DKW 1000 S Coupè designed by Fissore.

Vehicle Overview

The DKW 1000 S Coupé Fissore is a fascinating example of collaboration between Brazil and Italy, blending style, innovation, and practicality. In 1961, Brazilian automaker Vemag set its sights on entering the luxury car market while exploring technological alternatives to its existing DKW lineup. To achieve this, they partnered with Carrozzeria Fissore, the Italian coachbuilder renowned for its design expertise and attention to detail. In 1962, Vemag received a prototype from Fissore that featured an eye-catching design, although its interior was somewhat underwhelming. Despite this, the overall concept impressed, and the prototype was showcased at the São Paulo Motor Show later that year. It quickly became a topic of interest, admired for its modern and elegant appearance. After further refinement, the DKW 1000 S Coupé Fissore was officially launched in the Brazilian market in June 1964. Upon its release, the car was celebrated for its clean, practical, and refined design. It combined sleek, elegant lines with excellent visibility for both the driver and passengers, thanks to its large windows and well-thought-out proportions. The DKW 1000 S Coupé Fissore also introduced a notable innovation: the Lubrimat. This clever device automatically mixed oil and fuel, a significant improvement for the two-stroke engine, eliminating the inconvenience of manual premixing. Praised for its sophisticated yet approachable design, the DKW 1000 S Coupé Fissore offered Brazilian drivers a touch of European elegance while remaining functional and accessible. Interestingly, its design legacy resurfaced in 2008 with the launch of the Fiat Siena, as automotive enthusiasts noted similarities in the lines and placement of the headlights and taillights between the two models. The DKW 1000 S Coupé Fissore remains a beloved piece of automotive history, a shining example of the fruitful collaboration between Brazilian ingenuity and Italian craftsmanship. Even today, it is remembered for its stylish design, technical innovations, and the unique charm it brought to the roads of Brazil.

Technical Specifications

  • Body
  • Year
    1964
  • Make
    DKW
  • Model
    1000 S Coupè
  • Coachbuilder
    Fissore
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