The story of Bertone: the most controversial coachbuilder ever
The beginning of Bertone Bertone was founded in November 1912, when Giovanni Bertone, then aged 28, opened a workshop specialising in the construction and…
Chevrolet Niva
The Chevrolet Niva by Bertone.
Vehicle Overview
The Chevrolet Niva was a design proposal crafted by the renowned design house Bertone in 2010. Spearheaded by Michael Robinson, this concept aimed to introduce a new small SUV to Chevrolet’s lineup, reflecting a modern take on the compact and efficient SUV market. The Niva was conceived to blend contemporary design aesthetics with practical functionality, catering to the increasing demand for versatile and stylish SUVs. Under Robinson’s direction, Bertone’s design team developed a concept that was both visually striking and in line with Chevrolet’s brand identity. The Chevrolet Niva featured sleek, aerodynamic lines and a modern, urban look, positioning it as a standout in the competitive SUV market. The design emphasized a balance between style and practicality, aiming to appeal to a wide range of potential buyers, from young professionals to small families. The concept included features that highlighted Bertone’s commitment to innovative automotive design. The Niva’s design was not just about aesthetics; it was also about functionality, reflecting the practical needs of contemporary urban drivers. Despite its forward-thinking design, the Chevrolet Niva did not advance to production. However, it underscored the potential for future collaborations and design directions within Chevrolet’s SUV segment. The Chevrolet Niva concept remains a notable example of Bertone’s ability to envision and develop vehicles that push the boundaries of traditional automotive styling. It serves as a testament to the design house’s role in shaping future vehicle designs and its capacity to create concepts that resonate with evolving market trends. Although the Niva did not make it to the production stage, its design offered a glimpse into the future possibilities for Chevrolet’s SUV offerings.
Technical Specifications
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Body
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Year2010
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MakeChevrolet
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ModelNiva
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CoachbuilderBertone
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Units built1
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Engine Typenone
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DesignerMichael Robinson
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