The ultimate italian coachbuilder site
The ultimate italian coachbuilder site
The 1999 Alfa Romeo Bella Concept Car by Bertone.
The Alfa Romeo Bella project, a 1999 prototype designed by Luciano D’Ambrosio at Bertone, envisioned a 2 + 2 coupé version of the Alfa Romeo 166. Unveiled at the Geneva Motor Show, the Bella aimed to test the possibility of an Alfa Romeo 166 coupé and gauge public interest. Its distinctive design, featuring LED technology and innovative rear seats for expanded luggage space, received positive feedback during testing. However, despite being ready for production, the Bella remained a concept car. Enthusiasts had to wait four years for Bertone to produce the Alfa Romeo GT. The Bella, like other Bertone projects, sought to attract attention with limited investments and significant emotional impact.
Bertone was probably the most innovative and certainly the most courageous coachbuilder in the automotive history. We’ve tried to rank them, here are the 20 greatest concept cars made by Bertone. We are aware that you will not always agree with us, so let us know what are your favourite one’s in the comment section.
The Alfa Romeo Bella, a captivating prototype born out of the passion for historic Italian brands, stands as a testament to the creativity and innovation of the automotive world. Crafted by Luciano D’Ambrosio during his tenure as the design director at Bertone from 1991 to 2000, the Bella aimed to revive the allure of Alfa Romeo in the late ’90s. This 2 + 2 coupé, based on the Alfa Romeo 166, showcased unique design elements, pushing the boundaries of traditional Alfa Romeo aesthetics.
