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Foxconn Unveils Model D, Developed in Collaboration with Pininfarina

Hon Hai Technology Group (Foxconn), the world’s largest tech manufacturer and service provider, has unveiled its latest electric vehicle model, the Model D, developed in collaboration with the renowned Italian design house, Pininfarina. The reveal took place at the fifth annual Hon Hai Tech Day (HHTD) in Taipei, where Foxconn also presented the Model U, a medium-sized electric bus designed for urban mobility solutions.

Expanding Foxconn’s Electric Vehicle Lineup

Foxconn’s push into the electric vehicle (EV) market is accelerating. The Model D, a Lifestyle Multipurpose Utility Vehicle (LMUV), is the newest addition to their lineup, following the earlier Model E sedan and Model B crossover. All three vehicles were meticulously crafted at Pininfarina’s prestigious design studio in Cambiano, Italy, highlighting the deepening partnership between the Taiwanese tech giant and the legendary Italian design firm.

Silvio Angori, CEO of Pininfarina, expressed his pride in the ongoing collaboration, stating, “We are thrilled to present a new model that embodies the best of Pininfarina’s design expertise, further strengthening our strategic partnership with Foxconn. For nearly 95 years, Pininfarina has led the way in blending art and technology, and this partnership with Foxconn is a natural convergence of our cultures of excellence and innovation.”

Advanced Features and Design of the Model D

The Model D is designed to merge the best attributes of SUVs and MPVs, offering versatility and cutting-edge technology. At 5.1 meters long and with a wheelbase of 3.2 meters, it provides spacious, comfortable interiors while maintaining a sleek, aerodynamic exterior. The vehicle features active air suspension to enhance driving stability, allowing height adjustments from 15 mm to 25 mm. The bodywork incorporates specially designed air ducts and intakes that reduce aerodynamic drag, resulting in an impressively low drag coefficient of 0.23.

The exterior design of Model D, developed alongside Pininfarina, reflects a modern and athletic aesthetic while delivering a high level of functionality. Felix Kilbertus, Chief Creative Officer of Pininfarina, described the design approach as “focused on optimizing interior space while maintaining an elegant, aerodynamic exterior,” creating a vehicle that balances practicality with style.

A Collaborative Journey in EV Design

The collaboration between Foxconn and Pininfarina dates back to 2021 with the introduction of Model E, a luxury electric sedan. This was followed by Model B in 2022, a sleek urban crossover. Each vehicle, including the newly revealed Model D, has been carefully crafted at Pininfarina’s studio in Italy, where iconic and limited-edition vehicles for top automotive brands have been designed for decades.

According to Foxtron, Foxconn’s electric vehicle subsidiary, the new Model D builds on its cutting-edge platform technology. The vehicle’s specifications include an estimated range of 800 km (NEDC) and 660 km (WLTP), with an 800V propulsion system. It is configured to seat seven passengers, making it ideal for a variety of daily lifestyle and family activities.

Paving the Way for Sustainable Mobility

Foxconn’s innovative approach to EV manufacturing, combined with Pininfarina’s rich design heritage, marks a significant step toward the future of sustainable mobility. Both companies have demonstrated their commitment to revolutionizing transportation, aiming to meet the growing global demand for electric vehicles.

This partnership has produced not just a vehicle, but a vision for the future, where technology and design come together to create efficient, stylish, and environmentally friendly transportation options. With the Model D, Foxconn and Pininfarina continue to expand their footprint in the electric mobility sector, signaling a promising direction for the industry.

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The Automobili Pininfarina PURA Vision design concept has secured the esteemed Red Dot Award: Design Concept 2024, solidifying its position as one of the most innovative and groundbreaking automotive designs of the year.

The Red Dot Award is widely recognised as a global symbol of design excellence, with a jury of designers, professors, and journalists meticulously evaluating entries for innovation, design quality, and creative vision. PURA Vision’s selection as the winner of the Design Concept category underscores its impressive design language and futuristic vision.

Dave Amantea, Chief Design Officer at Automobili Pininfarina, commented: “Winning the Red Dot Award: Design Concept is a huge honour for the brand and testament to the hard work and dedication of our entire team. PURA Vision embraces the DNA of iconic vehicles from Pininfarina’s past, to shape the future with sharp lines and a modern aesthetic. It is distinctive from every angle and showcases our PURA design philosophy which is inspiring the next generation of our cars.”

This victory follows earlier accolades for the PURA Vision, including wins at the iF Design 2024 Product Awards and the 2024 International Design Awards, further cementing its influence in the world of luxury automotive design.

The PURA Vision concept boldly redefines the Luxury Utility Vehicle (LUV) with sleek cab-rear proportions that blend timeless elegance with meticulous detailing, creating a vehicle that stands out in terms of both aesthetics and functionality. The design evokes Pininfarina’s rich heritage while propelling the brand into the future of automotive luxury.

Key design elements include its low bonnet and high fenders, drawing inspiration from the classic 1947 Cisitalia, a legendary model in the Pininfarina lineup. Additionally, the expansive glasshouse, influenced by the Alfa Romeo Superflow IV, and the tri-opening pillarless lounge doors, offer an unrestricted view and access to a futuristic, luxurious 2+2 cabin.

The design also pays homage to the pillarless construction of the Lancia Florida, another iconic model from the 1950s, designed by Battista Farina. This influence is further carried through in recent Pininfarina designs, including the one-off Battista Cinquantacinque.

PURA Vision’s exterior is further enhanced by finely crafted details, such as an anodised aluminium beltline that runs seamlessly around the glasshouse, forming an elegant, unbroken arc that exemplifies Pininfarina’s commitment to precision and elegance.

With its innovative design and lineage rooted in automotive history, PURA Vision represents a bold vision for the future of Automobili Pininfarina, continuing the legacy of creating vehicles that blend art and technology into a harmonious expression of luxury and performance.