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Ford Urby

The Ford Urby concept by Ghia.

Vehicle Overview

The Ford Urby was a conceptual automobile crafted in 1985 by Carrozzeria Ghia on behalf of Ford, showcasing innovative design ideas for urban mobility. Built on the Fiesta platform, the Urby exemplified the growing need for compact and efficient vehicles suited to city living. Its name, derived from “urban,” aptly reflects its purpose as a small urban vehicle designed to navigate tight spaces and crowded streets with ease. The design of the Ford Urby is characterized by its compact dimensions, which prioritize maneuverability while still providing ample space for passengers and cargo. Its exterior features a rounded, aerodynamic silhouette that not only enhances aesthetics but also improves fuel efficiency—an important consideration for city dwellers. The distinctive styling elements include large windows for improved visibility and an inviting cabin that emphasizes comfort and practicality. Inside, the Ford Urby was designed to be user-friendly, incorporating smart storage solutions and adaptable seating arrangements that catered to the needs of urban lifestyles. The interior was intended to be versatile, accommodating both daily commutes and weekend adventures, making it an appealing choice for city residents looking for a practical yet stylish vehicle. Although the Ford Urby was never mass-produced, its development represented Ford’s forward-thinking approach to urban mobility during the 1980s. The concept highlighted the potential for small cars to meet the demands of modern living, emphasizing sustainability and efficient use of space. Today, the Urby serves as a reminder of the creative experimentation in automotive design, paving the way for future innovations in compact urban vehicles. Its legacy continues to influence the design philosophy of small cars that prioritize efficiency and functionality in crowded urban environments.

ford urby

Technical Specifications

  • Body
  • Year
    1985
  • Make
    Ford
  • Model
    Urby
  • Coachbuilder
    Ghia
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  • Units built
    1
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    4L
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