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The Fiat 850 Spider Bertone

The origin

During the 1950s and 1960s, the main projects of Fiat’s company were entrusted to Dante Giacosa. His ingenuity gave birth to some of the most famous small cars: the “Topolino,” the “600,” the “500,” and the “850.” All of these cars made history for the Fiat brand and contributed to the motorization of Italy (and beyond) from the postwar period until the early 1970s when the oil crisis began to appear. In 1951, engineer Giacosa was called upon by top management to develop the “100” project. From that project, the “600” and “850” were born in sequence. The “600” made its debut in March 1955, drawing a clear line with the past by introducing innovative concepts, such as independent-wheel suspension and water cooling, which were previously unthinkable on a small car. Additionally, it was a “true” four-seater.

Nine years later the same team led by Dante Giacosa made the “850,” a natural evolution of the “600” especially in mechanics. The engine is the evolution of that of the “600” but the displacement increases and consequently the performance increases, the new Fiat house hatchback is more spacious, allows to carry five passengers and in the rear features a small overhang, losing the rounded shape of the rear of “500” and “600”.

The following year, we are in March 1965, Fiat surprised everyone a bit by presenting at the Geneva Motor Show two sport versions derived from the Fiat “850,” a Coupé and a Spider. The Coupé was developed by Fiat designers and workers, while the design and construction of the Spider was entrusted to the well-known “Carrozzeria Bertone” led by Nuccio Bertone.

The Fiat 850 Spider first series

In March 1965, the Fiat “850 Spider” took center stage at the Geneva Motor Show, captivating the audience. This new Spider, a result of the collaboration between Fiat and “Carrozzeria Bertone,” surprised onlookers with its front end, reminiscent of Bertone’s previous experimentation with the Corvair “Testudo”. Additionally, the headlights bore a striking resemblance to those of the renowned Lamborghini “Miura”. The sleek side profile, accentuated by the dihedral shape, seamlessly led the eye towards the flat, truncated tail. At the rear, two headlights, identical to those of the Lamborghini “Miura,” were housed alongside an aluminum-colored mock ventilation grille. The spider’s design was further enhanced by blade bumpers without visible bolts, chrome-plated door opening buttons, and rear hood hinges. These details contributed to the clean and streamlined appearance befitting a true sports car.

The car’s exterior was defined by the presence of two headlights positioned on the fenders. Additionally, the front turn signals and position lights were integrated into a single two-tone light located on the front corner of the car. The fenders featured the “Carrozzeria Bertone” logo, which consisted of a shield and the word “Torino” on a checkered background. The left fender also housed an outside rearview mirror, adding a touch of elegance to the car. The rear hood displayed the car’s name, “850,” beneath the “Fiat” laurel. The license plate lights were cleverly placed within two slots on the rear bumper.

Also in the creation of the interior, “Carrozzeria Bertone” managed to make a small masterpiece. Instrumentation consisting of five circular instruments, two larger ones: speedometer and tachometer and three smaller ones: water temperature, fuel level and oil pressure. In the central part was placed the ashtray and three controls: picture light intensity adjustment, windshield wiper speed and lighter.

On the right side of the dashboard, a passenger grab handle was installed along with the lock for the glove compartment. Inside the glove compartment, the control for opening the front hood was located. Additionally, the “Torino” logo was applied on the same panel. On the left side of the dashboard, there was a designated space for four levers. These levers were used to control the position lights, panel light, passenger compartment light, and windshield wipers respectively. The control for the windshield washer was delegated to a pedal pump situated behind the clutch pedal. The steering wheel featured a black crown and two slightly convex, chromed metal spokes. It also had a horn button with the lettering “Fiat”. The passenger compartment heating system included a dedicated radiator. The controls for this system consisted of two levers located in the central area at the bottom of the dashboard. These levers allowed adjustment of the air flow and temperature. The system was further equipped with an efficient fan that could direct air either through two rotatable vents in the upper part of the dashboard or through special vents in the lower part of the dashboard.

The seat upholstery and interior trim were crafted in varying hues, corresponding to the body color. However, the cockpit floor covering remained consistent with black rubber mats, boasting a checkered texture and sleek edges. This particular choice garnered some disapproval from critics who desired a more sophisticated alternative. The seats, equipped with a screw at the base for adjustment and forward tilting of the backrest, showcased longitudinal stitching along the central section of both the backrest and seat.

The lower part of the door panels had a sleek appearance, while the middle section featured faux oblique seams. These panels were frequently dual-toned, with the smooth top usually sporting a different color compared to the rest. As for the rear side panels, they were crafted from smooth skay material, while the rear bench seat was elegantly adorned with longitudinal seams.

The Fiat 850 Sport Spider (2nd series)

In March 1968, Fiat unveiled the revamped “850” range at the Geneva Motor Show. The sedan was now available in both “base” and “Special” versions, while the coupé and spider models received the designation “Sport” in their official names. This marked the introduction of the “850 Sport Spider” to the market. The overall design of the line remained unchanged in the central and rear sections, but the front end underwent modifications. The headlights were now recessed in the fenders, and the turn signals were housed beneath the bumper, which was equipped with protective rostrums. The cabin, similar to the first series, offered a cozy environment and featured a range of instruments designed to assist the discerning driver. The steering wheel boasted two perforated spokes, with the Fiat logo positioned at the center, serving as the horn control.

Several mechanical innovations were done: displacement (thanks to an increase in piston stroke value) increases from 843 to 903 cc. and power rises from 49 to 52 hp. Other changes include valve seats made of stronger material and an aluminum oil pan. The electrical system is provided with an alternator that replaces the old dynamo. The tires are increased in size (155) to give the car more stability. The Fiat “850 Sport Spider” thus confirms the success of the previous model. The increase in power, thus in performance, and the successful line designed by Bertone, place it at the top of the category, both from a strictly technical point of view and from the emotional aspect. The “850 Spider” remains in the history of Fiat one of the most sympathetic and fascinating cars; even today, those who are fortunate enough to own an example of this car know how much it arouses admiration and appreciation even in the eyes of non-enthusiasts.

The Fiat 850 CL (Convertibile Lusso)

During the unveiling of the Fiat “850 Spider” at the Geneva Motor Show, “Carrozzeria Bertone” showcased a unique specimen on their exhibition stand. This particular model differed slightly from the official Fiat version, boasting more refined finishes and a more luxurious interior trim. This prototype served as a preliminary glimpse into what would eventually evolve into the C.L. (Convertibile Lusso) version, exclusively crafted by Bertone itselves. The Fiat “850 Spider C.L. Bertone” effectively fulfilled the desires of those who believed that the Fiat “850 Spider” lacked a certain level of opulence in its finishes.

The Fiat “850 Spider C.L. Bertone” boasted a distinct exterior compared to the Fiat “850 Spider.” It featured chrome profiles at the wheel arches, with additional chrome accents along the lower part of the side. At the rear, the fake grille between the headlights was replaced with a body-colored panel adorned with chrome plating enclosing the initials “CL.” Carrozzeria Bertone, responsible for this unique Spider version, expanded the color options, predominantly offering metallic shades. Furthermore, the list of optional accessories was enhanced, providing customers with more choices.

The Fiat 850 Racer

In the case of the first series, the C.L. version of the Fiat “850 Spider” had some variants made and marketed by “Carrozzeria Bertone”. However, with the second series, “Carrozzeria Bertone” not only aimed to give its own version a more elegant touch, but also wanted to incorporate a sporty element, evident from its name: “Racer”. The “Racer Berlinetta“, “Racer Convertible”, and “Racer Team” were specifically created. The “Berlinetta” was a true coupe, featuring a metal roof covered with vinyl material instead of a soft top. This roof was not a removable hard-top, but rather an integral part of the body, securely bolted on. The “Convertible” replicated the previous experience with the C.L. version, with improvements in trim and overall aesthetics compared to the official version. As for the “Team”, “Carrozzeria Bertone” aimed to create a genuine sports car with design elements that showcased its racing ambitions. This included additional fog lamps, a contrasting longitudinal band along the entire body, and sporty interior trim.

The three versions of the “Racer” were distinguished from each other in different ways. The “Berlinetta” was a true coupe with a fixed roof and unique construction details that set it apart from the Spider it was based on. The roof was seamlessly integrated into the bodywork, taking the place of the band that housed the fuel cap, which was relocated inside the engine compartment. The “Racer” logo adorned the rear roof pillars, while the “Berlinetta” nameplate was affixed to the rear panel. Similar to the C.L. version, chrome trim was added to the wheel arches and along the sides. Among the three, the “Convertible” remained the most similar to the Fiat “850 Sport Spider” it was derived from. Only chrome profiles were applied on the exterior, similar to the “Berlinetta,” while the “Racer” nameplate was placed on the rear panel.

The “Team” was probably the maximum interpretation of sportiness and speed that could be extracted from a small Spider derived from a “normal” Fiat hatchback, daughter of that 100 project by Dante Giacosa. The main aesthetic feature was certainly the longitudinal band that ran along the entire body, also reduced to the essential were the bumpers made with only the rostrums at the sides of which, at the front, two additional headlights were placed; the rear bumper was, instead, made with two small blades without rostrums. The turn signals were made with the same two-tone lights already seen on the first series. The badges applied to the fenders were replaced by Bertone’s “b.” The lower part of the side was colored with a dark tint, instead, the cockpit pavilion, the same as that of the “Berlinetta,” was dyed in the same color as the car. On the sides of the roof, the words “Racer Team” were painted in place of the “Racer” nameplate. In the rear panel, the nameplate “Berlinetta” or “Racer” was applied.

The “Team” was probably the maximum interpretation of sportiness and speed that could be extracted from a small Spider derived from a “normal” Fiat hatchback, daughter of that 100 project by Dante Giacosa. The main aesthetic feature was certainly the longitudinal band that ran along the entire body, also reduced to the essential were the bumpers made with only the rostrums at the sides of which, at the front, two additional headlights were placed; the rear bumper was, instead, made with two small blades without rostrums. The turn signals were made with the same two-tone lights already seen on the first series. The badges applied to the fenders were replaced by Bertone’s “b.” The lower part of the side was colored with a dark tint, instead, the cockpit pavilion, the same as that of the “Berlinetta,” was dyed in the same color as the car. On the sides of the roof, the words “Racer Team” were painted in place of the “Racer” nameplate. In the rear panel, the nameplate “Berlinetta” or “Racer” was applied.

The interiors of the three “Racers” also differed in some details, however the entire dashboard remained common to the “Convertible” and “Berlinetta” variants. In this case, the lining of the dashboard panels was made of a material with relief texture, and the same steering wheel that had already characterized the “850 C.L.” version was applied.

For the “Racer Team” a more sporty feel was given by covering the dashboard panels with brushed metal plates, also a steering wheel with a wooden crown and three perforated spokes also made of brushed metal was applied. As was the case three years earlier with the C.L. version, a central tunnel was applied to the three “Racer” versions, which descended from the dashboard and ended with an armrest between the two seats. In the case of the “Racer,” however, no lock was applied to the armrest. It was possible to request the installation of the electric, analog clock in the front panel of the tunnel, but in the case of the “Racer Team,” the switch for turning on the auxiliary headlights and its indicator light were also located on the sides of the latter. In the lower part of the door rabbet were applied chrome heel bars with the engraving “Carrozzeria Bertone”.

The “Racer” versions of the interiors shared a common feature, which was the use of embossed weave fabric. This fabric covered various parts of the car’s interior, including the dashboard panels of the “Berlinetta” and “Convertible,” the center armrest door, the tunnel panel, the back of the seat backs, and the center seat and back area of the seats. The stitching on these fabric-covered areas had a longitudinal pattern that diverged at the end of the seat and backrest. Additionally, the seat backs were adorned with a chrome frame and two air intakes with chrome surrounds. The design of the seats in the “Racer Team” also reflected the concept of a racing car. They featured anatomical wraparound seats that seamlessly connected the back and seat, without any interruption. In the central part of the seats, the embossed weave fabric with transverse stitching was applied.

The three “Racers” featured a superior interior upholstery compared to the Fiat “850 Sport Spider” they were based on. The interior floor was adorned with bordered carpeting in different colors that matched the body color. The door panels showcased a distinct stripe-stitching pattern, with the “Racer” logo elegantly placed in the center. The rear panels boasted four horizontal stripe-stitching lines that seamlessly extended the door design. As for the “Berlinetta” model, instead of a rear bench seat, a genuine settee was crafted, providing ample space to accommodate two children.

The Fiat 850 USA

Following the successful introduction of the Fiat “850 Spider” in the U.S. market, it was decided to modify the car to comply with local regulations. This led to the creation of a special version known as the Fiat “850 Sport Spider.” The changes made to the car’s design included different bumpers, the addition of reversing lights, and reflectors. The efforts made by Fiat to cater to the U.S. market were well-received, resulting in an unexpected success. Approximately 100,000 units of the Fiat “850 Sport Spider” were sold out of the total production of around 130,000. This achievement demonstrated the competitiveness of the Grugliasco plants, where the cars were manufactured on their production lines under the supervision of “Carrozzeria Bertone.”

The “Spider” was immediately well received by both the public and the critics. The monthly magazine “Quattroruote,” which tested it in March 1965, extolled its good performance accompanied by not high fuel consumption, but even counted among its defects an excessively “important” line. In reality, the intervention of Carrozzeria Bertone on the line of the “Spider,” gave the car a personality that still arouses admiration today.

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Sultan Brunei Car Collection

Everyone has heard stories about the Sultan of Brunei’s immense and almost mythical car collection, but few details have ever been confirmed. Shrouded in secrecy, this legendary fleet of rare and bespoke automobiles has fascinated enthusiasts for decades. Recently, a handful of insider photos emerged online, offering a glimpse into the hidden treasure trove.

What many don’t realize is that much of the collection’s extravagance can be traced back to the Sultan’s younger brother, Prince Jefri Bolkiah. With the Royal Family’s extraordinary fortune; largely built on Brunei’s vast oil and gas reserves; Prince Jefri spearheaded an era of unparalleled spending in the 1980s and 1990s. The Sultanate’s wealth was immense, with the Sultan’s net worth reportedly reaching $30 billion, enabling extravagant purchases on a scale that stunned the world.

At its peak, the Royal Family’s car collection was rumored to include around 7,000 vehicles, valued at over $5 billion. This included custom Ferraris, Bentleys, Rolls-Royces, and bespoke models from almost every luxury automaker, many of which were tailored to the exacting tastes of Prince Jefri. It’s estimated that the family’s spending on Rolls-Royces alone exceeded £480 million during the 1990s, making them the brand’s single most important clients.

Italian design house Pininfarina played a vital role in bringing many of the family’s automotive visions to life. From reengineering Ferraris like the 456 into custom sedans and wagons to crafting entirely unique vehicles, Pininfarina became deeply entwined with the Royal Family’s car projects. However, this dependence on the Sultan’s commissions came at a cost. When the family’s spending spree came to an end, Pininfarina faced severe economic difficulties, forcing it to sell parts of its private collection to survive.

In this article, we dive into some of the most iconic custom cars from the Sultan’s collection, focusing on the Italian masterpieces created by Pininfarina and other renowned coachbuilders. From bespoke Ferraris to completely reimagined Bentleys, these cars showcase an extraordinary chapter in automotive history—one driven by unparalleled wealth, obsession, and creativity.

Paolo Garella: The Architect Behind the Collection

Paolo Garella is an Italian engineer whose career spans over three decades, defined by his blend of technical expertise and creative innovation. His journey began at Goodyear’s Technical Center in Luxembourg, where he honed his skills in advanced testing and vehicle dynamics. His ability to solve complex problems and his leadership potential quickly became apparent, leading him to PTI-Albatech, where he worked on hybrid and electric vehicle projects.

In 1992, Garella joined Pininfarina, where he would become a key figure in the company’s development. He rose through the ranks, managing the Prototype Engineering and Manufacturing Department, and later founding Pininfarina Special Projects in 2002. Under his leadership, this division produced bespoke, one-off cars for clients with unique tastes, reinforcing Garella’s reputation as a master of tailored automotive solutions.

Sultan Brunei Car Collection

A defining chapter of his career was his work with the Sultan of Brunei’s legendary car collection. Garella’s ability to navigate the pressures of working with the royal family and his focus on creating personalized, exceptional vehicles earned him their trust and solidified his position as a leading figure in automotive design.

After leaving Pininfarina in 2009, Garella continued to contribute to the automotive world, founding Manifattura Automobili Torino in 2014. Throughout his career, he remained focused on craftsmanship, collaboration, and innovation, earning respect not only for his technical expertise but for his leadership and dedication to creating extraordinary cars.

Pininfarina and the Right-Hand Drive Conversions

Pininfarina’s collaboration with the Sultan of Brunei involved a unique challenge: converting left-hand drive performance cars, like the Ferrari 288 GTO and F40, to right-hand drive, as preferred by the Sultan. Led by Paolo Garella, Pininfarina’s engineers had to re-engineer the entire car, from repositioning the dashboard to adjusting the suspension, all while maintaining the cars’ performance.

In addition, Garella and his team upgraded the air-conditioning systems to handle Brunei’s tropical climate, ensuring comfort without compromising the cars’ high-performance standards. This project wasn’t just technical; it was an opportunity for Pininfarina to blend craftsmanship with engineering, creating bespoke vehicles tailored to the Sultan’s exact needs. Each car became a one-of-a-kind masterpiece, reflecting the Sultan’s vision of luxury.

The love for the 456 GT

The Ferrari 456 designed by Pietro Camardella became a key part of the Sultan of Brunei’s collection, with Pininfarina tasked to create unique versions, all known as “Venice” models. In total, around 42 bespoke Ferraris were built, including four-door sedans, five-door wagons, and two-door convertibles, all tailored to the Sultan’s preferences. Notably, Pininfarina adapted a night vision and a Porsche 928 automatic transmission to the 456, as the Sultan preferred automatic gearboxes.

Sultan Brunei Car Collection

Additionally, the cars received modifications to suit Brunei’s tropical climate, including enhanced air-conditioning and subtle design tweaks. These Venice versions weren’t just custom cars; they were a blend of luxury and innovation, each reflecting the Sultan’s distinctive vision.

The Ferrari 550 Bahar

Sultan Brunei Car Collection

The Ferrari 550 Bahar is a unique one-of-a-kind vehicle commissioned by the Sultan of Brunei for his son, Prince Bahar. Built by Pininfarina with Paolo Garella managing the project, it’s a bespoke version of the Ferrari 550 Barchetta, created before the official release of the model.

The most notable modification is the custom hardtop, transforming the open-top Barchetta into a coupe-like design for a more weather-resistant, luxurious experience. The car also features a front-mounted automatic gearbox from Mercedes-Benz, offering greater comfort compared to the traditional Ferrari manual transmission. The roof system was borrowed by the Mercedes-Benz R129 SL, but was widened for improved structure and elegance. Only three units were built, making the 550 Bahar an exclusive creation.

The Ferrari FX

Sultan Brunei Car Collection

The Ferrari FX is a unique, bespoke car created by Pininfarina for the Sultan of Brunei. Only few units were produced, featuring a flat-twelve engine from the Ferrari Testarossa and a 7-speed sequential manual transmission from Williams F1, allowing it to reach a top speed of 205 mph. Each car was custom-built to the Sultan’s specifications, blending luxury with performance. While five were delivered to Brunei, the fourth car was cancelled by the Sultan and later acquired by Dick Marconi. This car is now displayed at the Marconi Automotive Museum in California, making the Ferrari FX a rare and exceptional part of automotive history.

The Ferrari Mythos

Sultan Brunei Car Collection

Unveiled at the 1989 Tokyo Motor Show, the Mythos is a stunning concept car by Pininfarina, based on the Ferrari Testarossa. Designed by Pietro Camardella, it features a bold, wedge-shaped body with a 4.9-liter flat-12 engine producing 390 hp, paired with a 5-speed manual transmission. Though not intended for production, the Sultan of Brunei commissioned several specimens, one in red and another in turquoise, adding them to his legendary collection. The Mythos’ design would later inspire the Ferrari F50, and its story is further connected to the Ferrari F90, a proposal that became a limited production for Prince Jefri of Brunei.

The F90

Sultan Brunei Car Collection

The Ferrari F90 is a unique creation that emerged from Enrico Fumia’s rejected concept for the 1989 Tokyo Motor Show. Although the design wasn’t chosen for the show, it was revived in 1988 when Prince Jefri of Brunei requested a bespoke supercar. Fumia’s design was adapted and approved for the Prince, leading to the creation of the F90.

Unveiled in 2005, the F90 featured a Targa roof, sleek lines, and functional yet stylish elements like elliptical front motifs. It retained the Testarossa’s V12 engine but introduced innovative design features. The car was tested secretly and remained largely unknown until a 2002 photo revealed one in the Sultan’s garage. Ferrari officially recognized the F90 in 2005.

Today, the six Ferrari F90s remain part of the Sultan of Brunei’s private collection, with Fumia hoping one day to share his creation with the world.

The Bolide

Sultan Brunei Car Collection

The Ferrari F50 Bolide was an ambitious project by the Brunei Royal Family and Pininfarina in the late 1990s. The plan was to convert six F50s into right-hand-drive models and create six unique track-focused Bolide variants. While a full-scale model was made, featuring a wooden chassis and foam body, the project never reached production.

The Bolide was envisioned with a V10 engine derived from Ferrari’s F1 technology, offering a true performance experience. However, financial and logistical challenges led to its cancellation, leaving only the model as a legacy. The F50 Bolide remains a fascinating “what if” in automotive history.

The Love for Bentey

Bentley was one of the Sultan of Brunei’s favorite brands, and his collection of bespoke vehicles crafted in collaboration with Pininfarina is a testament to his love for luxury and exclusivity. These unique creations, most assembled by the Italian coachbuilder Coggiola, reflect the Sultan’s penchant for personalization and his desire to own the finest automobiles in the world.

Among the standout pieces is the Bentley Azur 2-Door Convertible, a one-of-a-kind vehicle based on the Bentley Turbo R. Finished in a striking black-on-black color scheme, it combines high performance with supreme elegance, featuring a 6.75-liter V8 engine and a rare four-wheel-drive system. The Azur 4-Door Convertible, also a custom creation, reimagined the original design into a four-door version, finished in an elegant blue with a matching interior, and similarly equipped with four-wheel drive to meet the Sultan’s specific preferences.

The Bentley B2 Coupé, originally introduced in 1994, underwent a significant interior retrofit inspired by the Bentley B3, a model the Sultan of Brunei favored for its more refined and successful cabin design. While only 13 units of the B2 were ever built, this bespoke grand tourer reflected the Sultan’s desire for exclusivity. The Bentley B3, another highly exclusive creation, was based on the Bentley Continental R and produced in an even more limited run of just 12 units. Renowned for its elegant design and luxurious interior, the B3 set a benchmark for the Sultan’s bespoke fleet, influencing the modifications made to the earlier B2 Coupé. Among the Sultan’s unique collection was also the Bentley Phoenix Cabriolet, a striking and rare model from the 1990s, with only five examples ever made. One of these was finished in the Sultan’s official shade of yellow, further enhancing its uniqueness. Additionally, the Bentley Spectre Convertible, introduced in 1995, showcased the pinnacle of personalized luxury, combining exclusive design with tailored craftsmanship to suit the Sultan’s precise tastes.

The Aston Martins

The Aston Martin AM3 and AM4 were custom creations commissioned by the Sultan of Brunei in 1995, designed by Pininfarina’s Scott A. Barras. Both models were built on the Aston Martin Vantage 600 chassis, with only three units of each produced.

The AM3 features a sleek, modern design with a composite nose cone and unique rear lights, offering a forward-thinking take on Aston Martin’s classic grille shape. The AM4, on the other hand, blends retro styling inspired by the DB5 and DB6 with modern elements, creating a muscular yet elegant silhouette.

Both cars reflect the Sultan’s desire for luxury and exclusivity, with each being a rare and distinctive addition to his extraordinary collection.

The Argento Vivo

Sultan Brunei Car Collection

The Honda Argento Vivo, unveiled at the 1995 Tokyo Motor Show, was a futuristic two-seater convertible with a sleek aluminum frame and a retractable hardtop. Captivated by its design, the Sultan of Brunei commissioned four unique versions based on the Mercedes-Benz SL73 AMG R129 platform, each with a powerful 7.3-liter V12 engine. Valued at over $1 million each, two of these bespoke vehicles were delivered to his collection, while the other two remained unfinished—one briefly appearing on eBay in 2009, and the other disappearing into mystery.

The Jaguar XJ220 Pininfarina

Sultan Brunei Car Collection

The Jaguar XJ220 Pininfarina, commissioned by the Sultan of Brunei in 1995, featured bespoke updates by Pininfarina and Coggiola. The custom design included fixed headlights, new rear lights, and a reworked rear wing, while the interior was upgraded to match its luxurious exterior in dark green. Retaining the original supercharged V6 engine and aluminum chassis, only two were made. One was destroyed in a fire, and the other’s location remains unknown.

The Cinquecento Pick-Up

Sultan Brunei Car Collection

The Fiat Cinquecento Pick-Up AH, a one-off creation by Pininfarina is a unique evolution of the original Cinquecento Pick-Up concept. Designed under the guidance of Paolo Garella, the car features a roll bar over the loading bed, Spiaggina-inspired doors, and an open-air design for a breezy, summer aesthetic. Finished in elegant “Agnelli” blue with a matching leather interior, it includes exclusive AH logos and Pininfarina badges. As a right-hand-drive model, it perfectly aligns with the Sultan’s preferences, blending compact functionality with luxurious design.

The Other Design Houses

The Rolls-Royce Majestic, created by Bertone for the Sultan of Brunei between 1995-1997, is an exclusive model with only six units built. Powered by a turbocharged V8, it features active seat belts and a luxurious interior designed to the Sultan’s specifications.

The BMW Nazca M12, a prototype designed by Fabrizio Giugiaro, was powered by a BMW V12 engine and was built as a lightweight supercar. While it never went into production, at least one was made for the Sultan, finished in a unique blue paint.

The Aston Martin Lagonda Vignale, a 1993 concept by Ghia Design, was powered by a Lincoln V8 engine, though it was intended to feature a V12. Only three units were built, with one going to the Sultan of Brunei, finished in a striking brown color and fitted with a V12 Jaguar engine.

The Legacy and Lessons of Brunei’s Automotive Obsession

The Sultan of Brunei’s car collection is a remarkable showcase of the artistry and craftsmanship that comes from working with renowned coachbuilders like Pininfarina. Each bespoke vehicle represents a unique blend of luxury, performance, and personalization, highlighting the Sultan’s deep passion for cars. From custom Ferrari 456s to one-off Aston Martins and Jaguars, these cars are not just machines but works of art. However, as the Sultan eventually stopped commissioning new cars, Pininfarina faced challenges due to their heavy reliance on this one client. With limited diversification, the company faced economic difficulties and was eventually forced to sell part of their private collection to stay afloat. It’s a reminder of how even the most successful collaborations can face challenges when they lack balance and diversification.