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90s Bugatti Cars That Still Turn Heads

The 90s was not exactly a golden age for Bugatti. The brand rolled out just one production car under Romano Artioli, who took over in 1987. But hold up—Bugatti wasn’t short on wild ideas. They dreamed up some seriously awesome concept cars, even if they never hit the road. It’s a shame because there were at least four models that were so cool they made you wonder: why didn’t Bugatti build these? Let’s start with their actual production car, the EB 110.

Bugatti EB 110

Introduction: September 15, 1991

Specifications: 3.5-liter V12 (553 bhp or 603 bhp), all-wheel-drive, a manual six-speed transmission, top speed of 351 km/h.

Flashback: September 15, 1991. Picture the Champs-Élysées in Paris. Down this iconic avenue cruises the Bugatti EB 110, a rolling tribute to Ettore Bugatti’s 110th birthday. A supercar for the ages, the EB 110 had sharp, angular lines, scissor doors like a Lamborghini, and enough horsepower to drop jaws.

Like the Bugatti models of yesteryears, this machine was serious. Its 3.5-liter V12 engine had not one, not two, but four turbochargers, plus intercoolers. Built around a carbon monocoque frame, it delivered 560 hp to all four wheels using twin differentials. Compared to Lamborghini’s Diablo—unveiled earlier—it was ahead of its time. The Diablo offered 492 hp and only gained all-wheel drive in 1993 with the VT model. The EB 110 was a beast right out of the gate.

Bugatti EB110

Even the engine design was cutting-edge. Bugatti followed Formula 1 guidelines of the era to craft a 60-valve, 3.5-liter V12 with five valves per cylinder. The car’s price tag reflected its ambition: 450 million lira for the base version, and 550 million lira for the Super Sport variant. Over the years, values for the EB 110 skyrocketed, jumping from €280,000 in 2011 to nearly $2.15 million at a Sotheby’s auction.

Bugatti developed only 135 EB 110s—95 standard models and 39 Super Sports. Among these, Michael Schumacher’s yellow EB 110 SS is particularly famous. Today, the EB110’s rarity makes it a collector’s ambition.

Bugatti ID 90 Concept

Introduction: 1990 Turin Motor Show

Specifications: Mid-mounted 3.5-liter V12, four turbos, AWD, top speed of 174 mph (280 kph).

It was Giugiaro’s first Bugatti design, borrowing elements from the eventual EB 110. Compared to the EB 110, the ID 90 had more refined styling. Introduced a year before its production sibling, the concept featured a massive glass dome with vents for cooling the V12. Its retro wheels, inspired by the 1926 Royale, added flair.

It’s fun to imagine how the EB 110 might’ve fared with this design. Sleeker and arguably prettier, the ID 90 feels like a missed opportunity.

Bugatti EB 112 Concept

Debut: 1993 Geneva Motor Show

Specifcations: 6.0-liter V12 (455 hp), AWD, carbon fiber chassis.

The EB 112 was Bugatti’s take on a four-door sedan, long before the Galibier 16C appeared in 2009. Giugiaro went retro again, drawing inspiration from Bugatti’s 1920s and 30s models, like the Atlantic. The styling? Let’s call it polarizing. But for its time, it was bold.

Bugatti EB112

Inside, luxury reigned: leather, walnut trim, and a few modern touches like a dash-mounted video screen. Its V12 engine sat near the front axle, improving handling. Romano Artioli, Bugatti’s then-president, famously said it handled “like a go-kart.”

Sadly, Bugatti’s financial troubles killed the EB 112 before it could reach production. Only one was fully built before bankruptcy. Two incomplete chassis were later finished by Monaco Racing Team. Of the three prototypes, one is red, one black, and one is dark blue. Today, these are among the rarest Bugattis ever.

Bugatti EB 118 Concept

Introduction: 1998 Paris Motor Show

Specifications: W18 engine (yes, 18 cylinders!), 6.3 liters, 555 hp, AWD, 199 mph top speed.

The EB 118 made history with its W18 engine, the first of its kind in a passenger car. This beast had three rows of six-cylinder banks arranged in a “W” under the hood. Italdesign Giugiaro styled the coupe, giving it an art deco interior with minimal buttons and knobs.

Bugatti EB 218 Concept

Introduction: 1999 Geneva Motor Show

Specifications: Same W18 engine, AWD, 0–60 mph in 4.5 seconds, top speed capped at 155 mph.

A four-door sibling to the EB 118, the EB 218 was Bugatti’s idea of luxury. Bigger and roomier, it borrowed Lamborghini’s Diablo VT AWD system to handle its immense power.

Though Bugatti didn’t produce the EB 218, its influence lingers. The idea of a practical yet opulent Bugatti sedan remains compelling. Maybe one day, Bugatti will revisit the concept, giving the Tourbillon a worthy showroom companion.

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In this exclusive interview, Andreas Scheidl sits down with Michael Robinson, former Design Director at Bertone, to discuss the fascinating story behind the creation of the Alfa Romeo Pandion. This concept car, unveiled in 2010 to celebrate Alfa Romeo’s centenary, became an iconic blend of cutting-edge technology, bold design, and artistic innovation. Robinson shares the challenges of designing a groundbreaking prototype in just four months, the inspirations behind its unique features, and how the Pandion marked a pivotal moment in his career and for Bertone. This is the untold story of how one of the most daring concept cars of the 21st century came to life.

The Alfa Romeo Centenary

In 2009, Bertone was in a very challenging position: there were no projects, no active design team, nothing. The priority was to find an opportunity to restart creativity and the company itself. So, I decided to call a friend, Sergio Cravero, who was then the CEO of Alfa Romeo. It was early October 2009.

I said, “Hey Sergio, how’s it going?” Without hesitation, he replied, “Mike, we’d love for Bertone to design a car to celebrate Alfa Romeo’s centenary.” I was thrilled and immediately responded, “Fantastic! When would you like it?” His answer, however, left me stunned: “For the Geneva Motor Show.”

Geneva was in March, just four months away. I thought it was impossible. When I was director of the Lancia design center, it took us 24 months to develop the Dialogos concept car. I replied, “We can’t do it; four months is far too short for a prototype of this significance.” But the head of the workshop calmly reassured me: “Don’t worry, we’ll make it happen.”

I accepted the challenge and returned to the office to announce the news to the team: “We have an incredible project ahead of us! But there’s one rule: no drawing cars right away. First, we must research.”

The Importance of Research

I wanted my 30 designers to understand the essence of Alfa Romeo: what made its cars iconic, what defined a sports car, and how to envision the future of the brand. Only after this in-depth study could we start designing. This approach allowed us to create something truly original, untainted by preconceived ideas.

One of the tools that inspired us was the use of algorithms. Architects use them to simulate natural growth patterns, such as how plants grow or how trees form. We applied the same concept: we would run the algorithm, analyze the results, and select the most interesting solutions. This method, which today we might call artificial intelligence, was something we were already experimenting with over 15 years ago.

The Pandion’s Aesthetic: A Design Inspired by Nature

For the Pandion’s exterior, we drew inspiration from quartz, creating sharp, razor-like growths and a futuristic, edgy design. For the interior, we turned to the roots of trees, generating organic, almost random shapes that were not dictated by human designers.

The rear of the car, with its intricate lattice of elements, was so complex that it would have been impossible to produce using traditional molding techniques. It was pure sculpture, an unrestrained expression of design.

A Visionary Illuminated Interior

Another unique innovation of the Pandion was its illuminated interior. The seats were made of three layers: a sheet of carbon fiber, an illuminable fabric layer, and a gel layer, with a total thickness of just three centimeters. When the lights were turned on, the cabin glowed in a brilliant, hypnotic pool-blue hue. Amazingly, the film Avatar; which shared a similar aesthetic; came out a year later, but the color felt like a perfect anticipation of its world.

“Transformer” Doors

One of the most spectacular features of the Pandion was its doors. To draw attention at the Geneva Motor Show, we designed a full side-opening system, with doors that extended 3.6 meters high. This meant that, even from a distance, anyone could spot Bertone’s stand simply by seeing those towering open doors.

To make this happen, a complex mechanism was needed: the rear panel had to slide backward to allow the doors to open, which then moved downward in a smooth, robotic motion, reminiscent of Transformers. The workshop engineers, who had worked on the legendary Countach doors, made this extraordinary innovation a reality.

A Special Project

The Pandion was a one-of-a-kind project, full of challenges and innovations. For me, it remains the most exciting car of my career; not only for its design but because it was my first prototype for Bertone and marked the company’s return to the Geneva Motor Show after a two-year absence.

It will always hold a special place in my professional journey and will remain an unforgettable example of the creativity and teamwork that defined that experience.